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Module 4: Script like a pro

  1. 1. Anatomy of a 30-second Reel script
  2. 2. Five hook formulas that work
  3. 3. Problem → agitate → solve
  4. 4. From brand brief to your script
  5. 5. CTA patterns, comment, DM, save
Learn/Academy/Anatomy of a 30-second Reel script

Anatomy of a 30-second Reel script

Hook, body, proof, CTA structure.

8 min read

Hook (0-3s)

Stop scroll.

Body (3-22s)

One problem, one solution, or one story beat.

Proof (optional)

Result, demo, or social proof.

CTA (last 3-5s)

One action only.

Key takeaway

30 seconds = one idea, four blocks.

Create a free account to save progress.

Editing rhythm, cuts, captions, hooksFive hook formulas that work