Photo Bundle Add-on
Request a set of high-quality product or lifestyle photos alongside the main video. Perfect for multi-channel campaigns across Instagram feeds, ads, and your website.
Campaign Management Redefined
Launch creator campaigns.
Approve great content.
Pay only when satisfied.
UGC Content gives your brand direct access to a curated pool of tiered creators. Campaigns are prepaid, top up your wallet and funds release to creators only when you approve their content.
www.ugccontent.inBrand Wallet
₹1,50,000
Prepaid balance · Releases on approval
₹4.2LPaid out
98%Approved
234Creators
Content approved
₹15,000 sent to @riya.creates
Problem and solution
The Chaos
Fragmented discovery
Endless scrolling Instagram, manually bookmarking
creator profiles with no system.
creator profiles with no system.
Spreadsheet fatigue
Static documents that go stale instantly. No real-time
visibility on who delivered what.
visibility on who delivered what.
Communication hell
Mixing business with personal DMs. Tracking approvals
over WhatsApp and email.
over WhatsApp and email.
Payment chaos
Manual wire transfers, chasing invoices, and net-30
delays that frustrate your best creators.
delays that frustrate your best creators.
The Problem We Solve
Running influencer campaigns shouldn't feel like a second job.
The UGC Content Direction
Inbound creator discovery by tier
Post your brief and creators apply by Bronze, Silver, or
Gold tier. No cold outreach, no inbox chaos.
Gold tier. No cold outreach, no inbox chaos.
Automated workflows
Brief, review, and approve in one thread designed for
work, not personal DMs.
work, not personal DMs.
Real-time campaign tracking
Live dashboards, know exactly where every creator
and piece of content stands at all times.
and piece of content stands at all times.
Prepaid wallet, pay on approval
Top up before launching. Funds only release to creators
when you approve their content, full control, always.
when you approve their content, full control, always.
From brief to published content in four steps.
1
Top up and Post
Add credits to your brand wallet, define deliverables, set payout, pick creator tier. Takes under 10 minutes.
2
Review applicants
See creator profiles, tier badges, follower metrics, and past work. Approve who fits, decline the rest.
3
Approve content
Creators upload directly on UGC Content. You review, request changes, and approve, no emails or drive links.
4
Payment Automated
Approving content releases funds from your wallet to the creator instantly. No invoices, no bank transfers.
CREATOR
TIERS
Work with the right creator
at the right rate.
Silver Tier
Emerging creators building their portfolio. Perfect for high-volume, cost-effective content at scale.
- Hungry to deliver quality
- Budget-friendly rates
- High volume capability
Gold Tier
Established creators with a consistent track record of completed projects and quality submissions.
- Proven delivery record
- Mid-tier rates
- Strong audience engagement
Elite Tier
Top-tier power creators with a premium portfolio, high engagement, and repeat-booking track record.
- Premium quality & reliability
- Higher per-video rates
- Priority for flagship campaigns
Every creator is tiered by their track record. You choose which tier
your campaign targets — with different rates per tier.
Campaign Add-ons
More content formats. Same creator. Same campaign.
Add extra deliverable formats to any campaign for a supplemental charge, no separate negotiations ever.
Square Edit Add-on
Request a square-format cut of the video in addition to the vertical, optimised for Instagram feed, Meta ads, and WhatsApp status campaigns.
Platform Features
Everything you need to run creator campaigns at scale.
Campaign Management
A centralized hub for tracking briefs, timelines, and deliverables across multiple campaigns simultaneously.
Brief templates & tier targeting- Real-time status tracking
- Multi-campaign dashboard
Creator Discovery
Creators apply to you, filtered by tier. Review their profiles and past project history before approving.
@riya.creates
Beauty · Elite Tier
@arjun.kap
PendingTech · Gold Tier
@meera.style
PendingFashion · Silver Tier
Frequently asked questions
How much does UGC cost?
Most brand campaigns on UGC Content range from ₹1,500-₹15,000 per video depending on tier, usage rights, and deliverables. You set the budget per campaign; creators apply at your rate.
How long does a campaign take?
Typical turnaround is 3-7 days from creator approval to first draft. Rush briefs can close in 48 hours when creators are available.
Who owns the content?
Usage rights are defined in your brief. Standard campaigns grant the brand rights to use approved videos in paid ads and organic channels for the period you specify.
Can I run ads using the content?
Yes. Most brands hire UGC specifically for Meta, Instagram, and WhatsApp ads. Specify ad usage in your brief so creators price accordingly.
What rights do I get?
You receive the deliverable files plus the usage scope in your campaign terms, organic only, paid ads, whitelisting, or exclusivity. Everything is documented before work starts.
Your next campaign starts
here.
Whether you're a brand looking for authentic content at scale, or a creator ready to work with brands you love — UGC Content is the only platform you need.